STRATEGY

  • Strategic web presence analysis, as well as issues and objectives
  • Competitive Analysis and e-reputation
  • Planning and development of a customized web marketing strategy
  • Participation in ideation sessions and implementation of web strategies
  • Implementation of a tailored strategic plan
  • Ongoing Marketing team support on various projects

ANIMATION

  • Management of web communities and social media: daily animation, initiating conversations with members
  • Creation and animation of your social networks and accounts: Facebook page, Twitter, Instagram, Pinterest, LinkedIn, Google + …

ANALYSIS

  • Strategic analysis and e-reputation
  • Competitive analysis
  • Web analysis, providing reports of online traffic

TRAINING

  • Internal assistance
  • Training tailored to customer needs: CMS management, social media animation, SEO optimization …

CREATION

  • Development of editorial calendars
  • Research and planning of editorial content
  • Creation of original web content (photos, videos, graphics, texts) adapted to different web platforms and social media (Facebook posts, blog posts, press releases, newsletters, etc.)
  • Writing, SEO optimization and editing of blog posts
  • Writing, editing, and adapting texts for promotional microsites, Facebook apps, newsletters and digital advertising plans
  • Adaptation and translation of texts

OPTIMIZATION

  • Optimization of your social media accounts
  • Improving and optimizing your online visibility and SEO: Facebook advertising, Adwords campaigns
  • Increasing your list of contacts and clients in your industry

MANAGEMENT

  • Creation, management and continued updates of your website
  • Management of WordPress, Wix, and Squarespace platforms
  • Content Integration

“I collaborated with Melanie several times during our training in marketing and social media strategies. I always found her to be an extremely professional individual. Her dynamism and creative spirit are truly inspiring. Always on the lookout for the latest in online trends, she is an outstanding organizer and strategist as a result. In short, it is a trustworthy person with many tricks up her sleeve. I sincerely hope that you have the chance to work with her.”

Véronique MDigital Content Manager

“I met Ms. Côté as part of a training enterprise for Facebook. She distinguished herself by her patience, her knowledge on the subject matter and on her sincere desire to help companies move forward in Social Media. I highly recommend Ms. Côté for her talents as a trainer and in particular for her knowledge of Social and Internet networks. Melanie, thank you for your great openness and willingness to listen.”

Joannel, ND.A.Naturopath approved

“Melanie is the woman of a thousand and one talents. An excellent communicator, she’s extremely articulate and always perfectly masters each project. With her, there are no half measures. A must-have on your team.”

Richard AumaisConsultant for social networking strategies and community manager

“Thank you, Melanie, for your efficiency, your sound advice, your support and your guidance in all my projects. To all those who need expertise in media strategies, I recommend you warmly. Regardless of the size and budget of the project, you’re a master of your field and it’s a pleasure doing business with you!”

Jamique KearnsRealtor at Remax Alliance

“Melanie is particularly effective, performing tasks in record time. I strongly recommend her to you.”

Pierre ViensRealtor at Remax du Cartier

“What I enjoyed most about working with Mélanie was her keen understanding of my expectations. It's a real passion.”

Sylvie RovidaResidential Real Estate Broker in Montreal (France-Quebec specialization)

“With the help of Melanie and her valuable advice, I feel more comfortable managing my business’s online presence. Thank you!”

Helen TOwner of a natural food store